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Client / BEAR x WWF
Using BEAR Paws as a platform, and as a celebration of BEAR's 5th birthday, we created a campaign to help save the world's most endangered bears. 'Save our Paws' was designed to help save bears by donating money to the WWF from every pack of BEAR Paws sold. Friendly 'protesting' bears were used across the campaign, which raised over £50,000 in two months.
Services: Campaign Creation, Packaging Design, Illustration
Location: United Kingdom
Award: Winner, Pack of the Year 2015, The Grocer Packaging Awards, London
Our Projects
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